Kok-Leong Ong

Director, Enterprise AI and Data Analytics Hub
Professor of AI and Analytics

Kok-Leong Ong is currently a Professor of Business Analytics in the College of Business & Law, RMIT University.

His research focuses on analytics and machine learning translation into practice within different business verticals, and the development of new techniques as required to meet individual business needs. As a result, Kok-Leong’s research has had a strong focus on impact, where many of his works were ranked by Altmetric to be in the top 25% and 5% of research in their respective domains. He has received over $1.4m in research grants and serves in various conferences related to analytics, including the prestigious KDD and PAKDD.

Kok-Leong is also well-known for his strategic leadership in programs. He was one of the members that started Australia’s first degree in Business Analytics and led the development of La Trobe Business School’s foray into Business Analytics from 2015 to 2019. From 2020, he contributed to the Business School’s digital transformation program before joining RMIT in September 2021. He has won several teaching and service awards, including two VC’s Teaching Award. In 2021, he was one of the four Australia-based academics to be named the Leading Data Academics by CDO Magazine.

Check out Kok-Leong’s research on Google Scholar, or connect with him on LinkedIn.

Selected publications

Grants (last 5 years)

  • Use of AI in retail markets – SOW. Funded by: Australian Securities and Investments Commission Contract from (2024 to 2025)
  • Improving Ziitech’s customer segmentation through AI technologies. Funded by: Innovation Connections grant – Cat 1 from (2023 to 2024)
  • Evaluating real-world implementation of an evidence-based program addressing lifestyle behaviours from the start (administered by Deakin University). Funded by: NHMRC Partnership Project Grant via other University from (2022 to 2024)
  • Infant2Child: Optimising nutrition in early life to reduce childhood dental caries (administered by Murdoch Children’s Research Institute). Funded by: MRFF – PPHR Initiative – 2020 Maternal First 2000 Days and Childhood Health from (2021 to 2026)

Supervision

  • 10 PhD Current Supervisions and 1 Masters by Research Current Supervisions